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Apple Begins Manufacturing Siri Speaker Which May Debut at WWDC

June 1, 2017

The long-rumored Siri speaker will likely make its debut sometime this year, with a possibility of being shown at this year’s World Wide Developers Conference (WWDC), according to Bloomberg.

"Hey Siri..."

"Hey Siri..."

Bloomberg reports that the Apple smart speaker will differ from other smart speakers such as the Echo and the Google Home by bringing better sound through “virtual surround sound technology” and deep integration with Apple’s HomeKit. Testing began many months ago as Bloomberg reports Apple employees have been testing the device in their homes for months.

Bloomberg also reports that Apple might even include special sensors that can measure the acoustics of the room to adjust sound levels.

The smart home speaker industry continues to be a new, yet interesting category. Amazon has been in this space for nearly three years and has recently debuted an all new Echo Look, aimed at offering visual information in addition to a voice assistant. Google just recently added features to its Google Home that also allows you to see visual context depending on where you are. And of course, Essential just recently teased their home device, also called Home that has yet to be released.

How Apple will differentiate itself will be interesting. I suspect it will certainly be the nicest of the all the smart speakers that exist, but I also think it will be the most expensive. That said, I hope it includes some other cool features like the ability to make phone calls. It doesn’t sound like we’ll have to wait too long to find out.