Well-sourced KGI Securities analyst Ming-Chi Kuo believes there’s “over 50 percent chance” that Apple will unveil a Siri Home Speaker at WWDC next month. The news comes just a few days after popular Apple leaker, Sonny Dickson, said that Apple was “finalizing designs for their Alexa competitor.”
KGI says that Apple’s particular speaker will offer superior acoustics in addition to an integrated SoC (systems on a chip) similar to those included in the iPhone 6 or iPhone 6S. It is also believed that the speaker will have integration with Siri, AirPlay and perhaps even iOS.
KGI also expected Apple to sell around 10 million of these yet-to-be-announced devices within the first year of availability. Kuo wasn’t able to pin down a date for the launch, but he seems to believe that it will be unveiled at WWDC and will go on sale before the end of the year.
Apple has been working to majorly overhaul Siri and it's capabilities, for all devices, but most notably their upcoming smarthome device.— Sonny Dickson (@SonnyDickson) May 1, 2017
To me, a WWDC debut makes a lot of sense. It’s likely this speaker will heavily rely on third-party developers to build “skills” that will integrate with the speaker. Perhaps like the Apple TV, the company will give these speakers out for almost nothing in order to entice developers to integrate their existing apps and services to work with this speaker.
Either way, knowing that Apple plans to get into this game is exciting. I’ve had a Google Home for quite some time and my honest opinion is that it was a poorly executed device. The Echo seems great, but adding “skills” is a very inelegant process. This seems like a perfect area for Apple to get into. It’ll also be interesting to see how much better Siri can be when she can actually hear you.